Webcasting Archives

Best Practices, Hybrid Events, Video Production, Webcasting

5 Ways to Generate Revenue with Your Event Video

January 5, 2019By Julian Lefebvre

Let’s first state the obvious: a lot, and I mean a lot, goes into planning and executing an event. No one knows this better than you. But what about when the event is over? If you’ve put money and effort into capturing your event (or at least major portions of it), you now have a virtual

Best Practices, Hybrid Events, Webcasting

5 Tips for Adding Virtual Features to Your Face-to-Face Events

May 1, 2018May 20, 2019By Julian Lefebvre

To get you and your colleagues thinking about – and perhaps planning for – your own digital events initiative, we’ve distilled five key insights from PCMA’s Digital Experience Institute. Define your goals and establish metrics. Well before the cameras are turned on, you need to define what you’re trying to achieve by adding a digital